1. Who we are

Apex Insurance Brokers Limited (“we”, “us”, “our”) is an independent commercial
insurance broker based in Bristol. We are the data controller responsible for any
personal information we collect from you under this notice.

Data controller details

Apex Insurance Brokers Limited

Trading address: QCS, 53 Queen Charlotte Street, Bristol BS1 4HQ
Registered office: c/o Westcas, 5 Anglo Office Park, Bristol BS15 1NT
Companies House number 07014570 · FCA firm reference 724952
Email: info@apexinsurancebrokers.co.uk · Telephone: 0117 325 0027

2. Introduction

Apex Insurance Brokers respects your privacy. This Privacy Notice describes the
ways we collect information from and about you, and what we do with the
information, so that you may decide whether or not to provide information to
us. By accessing our website or purchasing our products or services you agree
to this Privacy Notice in addition to any other agreements we might have with
you. This Privacy Notice does not govern the practices of entities that our
Company does not own or control, or entities that do not own or control our
Company, or people that our Company does not employ or manage.

3. Our collection of your personal information

The information we collect may include your personal information, such as
your name, contact information, IP addresses, and information required to
obtain quotations and place insurance business. We collect personal
information from you at different points, including but not limited to the
following:

• when we correspond with you as a customer or prospective customer;
• when you visit our website;
• when you take out an insurance policy via us;
• when you contact us for help.

4. Our use of your personal information

We may use information we collect about you to:

• deliver the products and services that you have requested;
• manage your customer relationship and provide you with customer support;
• perform research and analysis about your use of, or interest in, our products or services;
• communicate with you by e-mail, postal mail, telephone and/or mobile devices about products or services that you may hold with us, or that may be of interest to you, either from us or from other third parties;
• verify your eligibility to credit facilities;
• transfer personal information to third parties for any legally permissible purpose in our sole discretion;
• enforce our terms and conditions.

We do not sell personal information to third parties.

5. Our disclosure of your personal information to third parties

We may share your personal information with third parties only in the ways
that are described in this Privacy Notice:

• we may provide your information to our partner insurers and service providers who perform functions on your or our behalf;
• we may provide your information to our service providers who perform functions on our behalf. Usually our service providers sign a confidentiality agreement;
• we may allow a potential acquirer or merger partner to review our databases, although we would restrict their use and disclosure of this data during the diligence phase and direct them to treat the data confidentially;
• as required by law enforcement, government officials, or other third parties pursuant to a court order, or other legal process or requirement applicable to our Company; or when we believe, in our sole discretion, that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report suspected illegal activity or to investigate violations of our agreements or Company policies; and
• other third parties with your consent or direction to do so.

Please note that these third parties may be in other countries where the
laws on processing personal information may be less stringent than in your
country. By accessing our sites and using our services, you consent to any
such transfer of information outside of your country.

6. Our security measures to protect your personal information

Our systems have security measures in place to help protect information
under our control from the risk of accidental or unlawful destruction or
accidental loss, alteration or unauthorised disclosure or access.

7. Our use of cookies and links

Our web pages use “cookies”. Cookies are text files we place in your
computer’s browser to store your preferences. Cookies, by themselves, do not
tell us your e-mail address or other personally identifiable information
unless you choose to provide this information to us by, for example,
registering at one of our sites. However, once you choose to furnish the
site with personal information, this information may be linked to the data
stored in the cookie. We use cookies to understand site usage and to improve
the content and offerings on our site. We also may use cookies to offer you
products or services. You have many choices with regards to the management
of cookies on your computer. All major browsers allow you to block or delete
cookies from your system. For further detail on the specific cookies we use
on this website and how to manage them, see our
Cookie Policy.

We may create links to other web sites. We will make a reasonable effort to
link only to sites that meet similar standards for maintaining each
individual’s right to privacy. However, many other sites that are not
associated with or authorised by our Company may have links leading to our
site. Our Company cannot control these links and we are not responsible for
any content appearing on these sites. Since our website does not control the
privacy policies of third parties, you are subject to the privacy practices
of that third party. We encourage you to ask questions before you disclose
any personal information to others.

8. Our retention of your personal information

We will retain and use any personal information for as long as is necessary
to obtain quotations and place insurance business and as long as necessary
to comply with our legal obligations, to resolve disputes, and enforce our
agreements.

9. Your rights in respect of our processing of your personal information

You have the right to:

• information about how your data is processed;
• access the data we hold about you, which will be provided to you within one month of your request, free of charge unless we reasonably believe that your request is manifestly unfounded or excessive;
• have incomplete or inaccurate data rectified;
• the deletion or removal of personal data where there is no compelling reason for us to continue to process it;
• restrict our processing of your personal data (although we will still be permitted to store it);
• data portability;
• object to our processing of your data where we do so in connection with our legitimate interests, or in relation to our profiling of your data or using it for marketing purposes.

If you would like to exercise any of your rights above, you may do so by
writing to us at the address shown at the top of this notice, or e-mailing
us with specific details of your request at
info@apexinsurancebrokers.co.uk.

10. Changes to our Privacy Notice

This Privacy Notice is subject to change. It was last updated on
16 December 2025. If we make changes to this Privacy Notice, we will
update the date shown here.

11. Contacting us

If you have any questions about this Privacy Notice, our practices or have
any concerns, please contact our Privacy Officer at:

Apex Insurance Brokers Limited
QCS, 53 Queen Charlotte Street, Bristol BS1 4HQ
info@apexinsurancebrokers.co.uk · 0117 325 0027